PR Rainmaker
outrage.typepad.com/pr_rainmaker
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2 installs
by rustycawley
Created 2/9/07
PR Rainmaking is a strategic approach to thinking about the news media and how they can be used to:
* Gain attention.
* Establish credibility.
* Enhance reputation.
* Advance causes.
* Confront issues.
* Attract prospects.
* Add customers.
